Win FREE Giveaway of Simon Sinek’s NEW Book “Leaders Eat Last”

simon sinek_leaders eat last

A Free Book Giveaway?

Today marks the release of Simon Sinek’s new book Leaders Eat Last: Why Some Teams Pull Together and Others Don’t“. 

If you haven’t heard of Simon Sinek, one word describes this man “Inspiration”  If you haven’t read his previous book Start With Why,” you can read more about it HERE. (or watch his TED Talk which became the second most viewed talk of all)

How Do You Win?

All you have to do is to TWO things:

1)    SHARE this post on Facebook or Twitter or LinkedIn

2)    Leave a comment on bottom of the post. (Answer the Question at the bottom of the post!)

Why Am I Doing This?

I started this blog a two years ago in an effort to help you become the salt and light of this world.

My mission is to equip, empower, and transform you to be a world-changing kingdom-minded catalyst by helping you:

1)     Live intentionally by discovering and fulfilling your God-given calling in life

2)     Cultivate leadership to bring kingdom impact

3)     Grow to your maximum potential

4)     Emulate the life of Jesus Christ

Check out my Most Popular Posts on my Blog:

  1. Jim Collins’ Top Ten To-Dos for Young Leaders
  2. Top Business Books Every Young Professional Must Read
  3. Interview with Ryan Avery: How to Speak Like a World Champion of Public Speaking
  4. The Love Imperative: The Best Way to Lead any Organization
  5. Living Intentionally in Your Defining Decade

If you’d like to subscribe my blog, I’m giving away my popular quote book “He Said, She Said, and YOU?”

My plan is to give away one book a month for the entire year. Check out my previous giveaways HERE.

All I am asking from you is to follow the instructions below.

This Month’s Book: Leaders Eat Last: Why Some Teams Pull Together and Others Don’t


Why do only a few people get to say “I love my job”? It seems unfair that finding fulfillment at work is like winning a lottery; that only a few lucky ones get to feel valued by their organizations, to feel like they belong.

Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders are creating environments in which people naturally work together to do remarkable things.In his travels around the world since the publication of his bestseller Start with Why, Simon Sinek noticed that some teams were able to trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives were offered, were doomed to infighting, fragmentation and failure. 

Why?The answer became clear during a conversation with a Marine Corps general. 

“Officers eat last,” he said. 

Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What’s symbolic in the chow hall is deadly serious on the battlefield: great leaders sacrifice their own comfort—even their own survival—for the good of those in their care. This principle has been true since the earliest tribes of hunters and gatherers. It’s not a management theory; it’s biology. Our brains and bodies evolved to help us find food, shelter, mates and especially safety. We’ve always lived in a dangerous world, facing predators and enemies at every turn. We thrived only when we felt safe among our group.

Our biology hasn’t changed in fifty thousand years, but our environment certainly has. Today’s workplaces tend to be full of cynicism, paranoia and self-interest. But the best organizations foster trust and cooperation because their leaders build what Sinek calls a Circle of Safety that separates the security inside the team from the challenges outside.
The Circle of Safety leads to stable, adaptive, confident teams, where everyone feels they belong and all energies are devoted to facing the common enemy and seizing big opportunities.As he did in Start with Why, Sinek illustrates his ideas with fascinating true stories from a wide range of examples, from the military to manufacturing, from government to investment banking.The biology is clear: when it matters most, leaders who are willing to eat last are rewarded with deeply loyal colleagues who will stop at nothing to advance their leader’s vision and their organization’s interests. It’s amazing how well it works. 

Enter the Giveaway: The Countdown Begins! 
Follow the instructions below to enter the Leaders Eat Last contest and then spread the word to others! The contest ends at midnight on Tuesday, January 28th midnight (PST) and the winner will be announced on WednesdayJanuary 29th.  Check this post to see the winner!

All you have to do is to two things:

1)    SHARE this post on Facebook or Twitter or LinkedIn

2)    Leave a comment on bottom of the post. (Answer the Question Below)

Question: Why is it important for leaders to eat last? 

*** WINNER: Congratulations Sheryl Wilcox for Winning the Book Giveaway!

  • I think it’s important for leaders to eat last because they’re supposed to be looking out for the best interest of their teams. We can get this idea screwed up and think we’re the important ones. But BAH! It’s not true. Without a team willing to go where we envision, we’re nothing.

    • That’s so true Joe. A leader who keeps the best interest of their teams and puts their needs first requires servant leadership. Nowadays, it’s impossible for a top-down leader to succeed in today’s age where empowerment is key! Hope you win the giveaway!

  • I think leaders eating last is important because it “should” mean they are meeting the needs of others first. Putting others above their self. It shows others that they are important. It shows commitment to the team.

    I know that when I worked as a RN I rarely got to eat lunch. I was too busy caring for my patients. It was part of the job. They didn’t know I didn’t get but a few handfuls of peanuts to munch on, all they knew was that their needs were met. That’s what was important.
    I also know that as a mom I make sure my son gets to eat, even if I’m starving, his needs are first. Even if we are splitting ice cream, I make sure he gets to eat first.

    • Actions speak louder than words, right?! What differentiates great leadership vs. bad leadership is service. As you said, it may be considered a ‘best practice’ nowadays to put others above their self, but I’d ask the question “Why?” Is that simply a technique you want to employ, or rather a true desire that you want to help, serve, and make a difference. Thanks for entering the book giveaway TC!

      • That’s a great question, Paul. I think it’s important for people to analyze their motives behind their actions. Motives behind actions are key to understanding others and ourselves.

  • Robin

    Leaders eating last is vital to putting the team ahead of other needs. Organizations don’t recognize their “human capital’ and what they bring to the table so to speak.

    • Right, leaders who give others the chance will be able to to unleash the hidden potential in many of their employees. Thanks for sharing that Robin.

  • Gladis

    It’s important for leaders to eat last because it shows Equality and Respect among team members. Leaders who eat last recognized that success is achieve not by one but by the collective work of everyone in the team, therefore it requires putting everyone else first.
    Eating last shows different characters of a leader: humility, servant leadership, selfless and wiliness to learn from others.

    • Love it Gladis. It’s about the collective work, not a one-man show. I appreciate your point about humility and servant leadership. Thanks for entering the book giveaway contest.

  • It seems that servant leadership plays a huge role when it comes to “eating last.” Great book giveaway!

    • You’re right Dan – right up your alley. I’m interested to read more on Sinek’s storytelling on his research. Thanks for entering the book giveaway contest.

  • Angie Buchanan

    Jesus led with the heart of a servant. When we really get that, we will understand the importance of putting others before ourselves. Sounds like a great book!

    • You hit the nail Angie. It all comes back to our Lord Jesus Christ. He came to serve, not to be served. That example alone should serve as a leadership style all Christian leaders ought to follow. Thanks for checking out the book and entering the book giveaway contest!

  • Paul sounds like great book! I’ll be sharing this on twitter and hoping that maybe I can win! Thanks for doing this.

    • Thanks Caleb! I think this would be a great read for you in role as a leader building leaders.

  • LuAnn Braley

    The people whose leader eats last has a leader who cares about them as much or more than s/he cares about her/himself. In turn, that leader has an intensely loyal following and that team can accomplish ‘miracles’.

    • Yes, so true LuAnn – I think leaders who really care don’t really mind eating last. In fact, they love to give the credit to their team and allow them to unleash their God-given potential to accomplish ‘miracles.’

  • LuAnn Braley
  • Tim Hare

    People know when they are just pawns in a much larger game. Your team needs to know that they are valuable and respected. I’ll give my life for someone who thinks I’m worth theirs.

    • Absolutely Tim. I think we all yearn for leaders who help us discover our true self, talent, and potential. Thanks for entering the book giveaway contest. Will keep you posted on who wins!

  • Chase McCartney

    ‘I am, because WE are.’ When the team is put first, everyone prospers. When the leader is put first, destruction will come. Leadership must transcend from selfishness to a place of community and servanthood. Only then can we lead like Jesus.

  • It’s important for leaders to put their team members and customers ahead of themselves. Eating last is just one way a leader demonstrates how much he thinks of others before his own interests.

    • You’re right Jon! Eating is just one of the many ways leaders demonstrating selflessness. Thanks for checking out this post and entering the book giveaway contest.

  • Dean OBryan

    Leaders influence more through their behavior than their words. They can greatly reach hearts and minds by eating last.

    • Right Dean. People look at leader’s behaviors more than words in many respects. Eating last can definitely show that leaders walk the talk. Thanks for entering the book giveaway contest!

  • Jovy

    Leaders eat last just as leaders get the blame first and the credit last .

    • That’s a great way to put it Jovy! Thanks for entering the book giveaway contest!

  • Michele Lunar Clark

    It’s important for leaders to eat last so they can show the respect that they have for their organization and gain their respect in return.

    • So true Michele – I’ve seen so many leaders lose their respect because of their failure to walk the talk. Eating last would be one of the ways leaders can truly demonstrate their love and service to others.

  • kellydouglas

    When you are last, you have a greater opportunity to serve and to learn.

    • Thanks Kelly for your thoughts here. Simple and true.

  • Charles Johnston

    I will give first so that they may live. Living second to the needs of others.

    • I love your point about giving Charles. When we give we want to wait until they are satisfied. A true leader knows his interest is secondary, the team’s primary!

  • Leaders lead by example. Serving others, and putting your team first set an incredible example of how to treat others. I already have the book, so don’t put me in the drawing, but this was a good post!

    • Thanks Tammy for checking out this post! It was awesome chatting with you today. Thanks for encouraging me. I’m looking forward to learning more from you and growing together!

  • Leaders have a responsibility to care for those that follow. Leaders eat last so the can scan, share and serve. They scan to make sure followers are taken care of. They share to promote an environment for growth by putting others first. They serve respectfully to be an example to all.

    • Well said Brian. You’re right in that leadership comes with a responsibility to scan, share and serve. Thanks for sharing the 3 S’s! I’ll put your name in the book giveaway contest. Thanks for connecting Brian!

  • Scott Fernandez

    This is what servant leadership is all about. Most leaders today do not have this mentality.

    • True that. Where do you see true servant leadership Scott?

  • Kevin Smith

    Simon is amazing and his messages are thought provoking and spot on. Leaders earn the most respect and commitment by putting their people before self. You should also read his book Start with Why or go to his website at

    • I definitely agree with you Kevin. Simon’s work never failures to inspire. I’m looking forward to reading this new book. Thanks for entering the book giveaway contest.

  • Kevin Smith

    Leaders who are willing to do that benefit by having deeply loyal personnel who will do everything for that leader and that organization. Why wouldn’t or shouldn’t you be that type of leader? That feeling of commitment … One team/One fight could only be realized under that special bond with leadership.

  • Marlene

    Its a gesture that seems simple but speaks volumes to those under them. It also does something to the mindset of the leader. Letting others eat first goes against our instincts. Doing this repeatedly changes a part of us and carries over to rest of our actions, making us true leaders. People others want to follow.

    • Yes Marlene! So true, isn’t it. Actions speak so much louder than words. It creates a sense of followership and respect for the leader. Thanks for entering the book giveaway contest Marlene!

  • Leading by example, treating others how you would like to be treated, respecting and valuing the talent underneath you as a leader and making sure their felt and expressed needs are met (when possible) are all signs of a great leader!

    • Great thoughts on what true leadership looks like. I think leading by example is a powerful way of demonstrating care and service to people. Thanks for entering the book giveaway contest!

  • William

    As a leader, you are visible; incredibly visible.. you must realize that you are constantly on trail… Leadership is choice.. a choice to lead others. We need leaders who will serve others above themselves.

    • William – so true! Leadership is tantamount of visibility. This is so true especially if you’re not in a leadership position per say since you can experience the effects of good or poor leadership. Leaders need to cultivate the self-awareness to understand the powerful effect actions have.

  • I have just recently started tuning into Simon and his message is amazing! Thanks for a great post. Shared on Twitter and I hope lots of people do too.

    • Thanks Camilla! Simon’s work is pretty amazing! Thanks for entering the book giveaway contest!

  • GT

    I hope we’re going from golden circles to platinum squares! Let’s do this!

  • Tammy

    If you put others first and serve them, as a leader, you’re going to be setting an incredible example– (‘eating last’)– and build trust in those you are leading.

    • So true Tammy! Thanks for sharing those thoughts. Leading by example seems to be a great way to lead with authenticity. Thanks for entering the book giveaway contest!

  • Dan Erickson

    Cool contest, Paul. I’m not really playing to win, but just thought I’d commend you on your outreach.

    • Thanks Dan! It’s a fun thing I’d like to continue doing on a monthly basis. Since I believe in the power of reading great books, I’d like to use this opportunity to pay it forward.

  • Jonathan Lerner

    Thanks for the discussion Paul. I am always very intrigued by your insights and views and love how you are so forward about the power of God in creating your potential. I have been a big fan of Simon Sinek since I first saw his ‘How Great Leaders Inspire Action’ on youtube and am a huge believer in the power of why. It has been a big journey over the past few years to figure that out and finding my faith was definitely a big part of that. I have also had the opportunity to have an amazing mentor in my life who definitely ‘eats last’ and continues to give selflessly to empower others as long as they want to continue learning and growing. Keep up your path Paul!

    • That really means a lot Jonathan! It seems both of us have a lot in common in infusing our faith into our work. It’s been a pleasure connecting with readers like you which is one of the primary reasons why I continue to write. I also think your point about having a mentor who demonstrates servant leadership is a key way of emulating great leadership. I’m looking forward to getting to know you better and growing in Christ! Blessings – Paul!

  • Paul Ramesh

    Leaders who eat last will be rewarded with deeply loyal colleagues
    who will stop at nothing to advance their leader’s vision and their
    organization’s interests.

    Can’t wait to read more about this.

    • Thanks Paul for entering the book giveaway contest.

  • Eric Thayer

    Eating last reveals something about a leader’s character – patience, humility, a willingness to put others first. These are all essential characteristics of a kingdom-minded leader, and even if they don’t describe you, you’re likely to learn them quickly if you always wait to eat last!

    • So right Eric! They are absolutely key attributes of Kingdom-minded leader. I like how you mention the three key elements: patience, humility, and willingness to put others first! Thanks for entering the book giveaway contest!

  • Patrick Green

    The essence of Servant Leadership.

    • Short, simple, and true! Thanks Patrick.

  • Joshua Swift

    When you eat last you show your team that you put their needs ahead of your needs. This builds trust that you will look out for them and increases your influence.

  • Roland

    leaders eat last:
    1) to set a model for the team he’s leading, so that future leader candidates from his team can also lead their own group of people. Thus, as number of the groups are created and greater impacts can be felt (more widespread). Yet, but they’re all guided by the same ethic since it originally came from one leader.
    2) because he does not see his team of people as working bees, but as a big family members. When each of them are ready to cooperate and help out each other, this positive cycle will increase a team’s efficiency where team members will encourage the doubtful ones to trust in the leader’s decision and rectify the team’s unity.
    3) because he ‘chooses’ to eat last. He is not bounded by his position, but he has a humble heart and high adaptability to do the most humbling task or to sacrifice his own benefits for the sake of the team.

  • steve hoeft

    Leaders are all influencers, for good or for bad. Good leaders authentically care for something beyond themselves, and you recognize it when they take actions that are in sync with their beliefs. I guess you could say that when leaders eat last, you know someone else eats first. Ask why someone else eats first and I’m thinking you will gain some interesting, meaningful insights.

  • Tom Morrow

    This is fascinating! Interesting to see that servant leader is significant. Remember watching his talk quite a few years ago.

  • michaelgray

    Thank you for living your mission.

  • Michelle Boomer Bevell

    I look forward to reading this book! I just watched Simon’s TEDtalk and I am inspired. I’m a “stay-at-home” mother and homeschool my children. I love my “job” (joy of being)! I am always putting my children first, lifting them up, thru a positive example and their role model so they will aspire to be great leaders themselves. Shared on FB!

  • Margaret Devlin

    This is an interesting concept and all to familiar, especially to those people, who use a parenting approach to management and leadership.

  • KJ

    What a great title…it says it all…leaders have to put their people first if they want to succeed.

  • Sheryl W

    What a great concept and I’m surprised that it’s not pushed more in the church staff culture. Trust and loyalty are huge in organizations and relationships. Great post!

  • Diana

    What a simple yet almost unimaginable statement…leaders eat last. In corporate America today, the mantra seems to be – how many and who can I step on while I climb the ladder? – Forget about others, it’s all about me. When really it should be about doing what’s right, helping others and being a good person…all of which leads up to eating last, because you then, put others first. I’d really like to hear how Sinek explains this. Thanks for the opportunity.

  • Margaret

    This seems to be a great book to read.All those who are in authority should learn to be last and set the example for others to follow. People valued when they put others before themselves.Then those who are made to feel value don’t mind doing or applying themselves.All human beings just want to loved or feel as if they are important than to be made to feel as if they are less than.They need to be lifted up. Just as the bible says we are to esteem others more than our selves.I would love to receive this Great book.

  • Leaders eat last to make sure everyone has been taken care properly. If you eat while others are still not fed, you won’t be able to see if everyone is served. This is a show of “respect” and “concern” to those in the leaders charge when it is done humbly as a matter of course.